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Measurable Results

"Each time the all tactics application was delivered and learning applied, I could count on 20-25% improvement in performance, meaning if I spent $100,000, I would only have to spend $75,000 to get the same sales volume that would come from 100k. More often than not, I just increased the spend to get to higher sales levels." ~ Corky Roth, Director of High Speed Data Marketing  more testimonials...

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What you can do with handshake

Below are some of the types of objectives clients come to us for help with:

showBuild consensus and support [more...]

showMake a new venture successful [more...]

showBuild/strengthen your brand [more...]

showCapitalize on untapped sales opportunities and execute marketing campaigns [more...]

showOptimize and measure performance and improve existing resources [more...]

Performance/Credentials Perspective

  • Over 500 successful consumer marketing campaigns executed since 1994:
    • All handshake campaigns are performance "back ended" and performance levels are based on actual sales, not calls or "interest."
    • Multi-dimensional, integrated campaign approach proven to increase sales opportunities/overall gains without increasing expense.
      • Average lift over campaign goal is over 80% and ranged to as high as +475%.
      • Average $ revenue per $1 spent for all campaigns is over $8.
    • Campaign targets included brand, category, competitive, and multi-cultural opportunities.
      • Over 100 Hispanic, African American, Asian, and foreign language group campaigns, with an average lift over goal of over 90%.
      • Case histories documented for several types of consumer products/services and retail.
  • Over 200 sales presentations developed that helped our clients gain distribution for their products or services, sell-in sponsorships and secure profitable marketing partnerships.
  • Experience with segmentation marketing tools since category inception, product developer and "beta" test site for category software manufacturers.
    • Judged by segmentation category software manufacturers as being unique in our capabilities (e.g., "At least 5 years ahead of the curve")
    • handshake process developed from active marketer perspective, not software/data supplier perspective...applications blend experience and science.
  • handshake works seamlessly within Client/ad-agency environments; successful history of providing everyone on the team with solutions that improve sales performance of all tactics and channels.

Need more reasons to work with us? See our case studies/examples page or read client testimonials...

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A look inside handshake:

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