» behaviorally-based, custom marketing and business development solutions

 
 
 

Welcome to handshake Marketing

Custom marketing and business development solutions

handshake is a strategic services agency offering behaviorally-based, practical and scalable solutions designed to help you improve performance from all of your marketing and business development efforts. See an overview of our custom marketing and business development offerings here.

Geo- and behaviorally-targeted media planning and buying

handshake Targeted Media SolutionsWe also provide a media planning and buying service specializing in digital out-of-home (DOOH), which delivers digital and video advertising just about everywhere a consumer goes outside of home.

Besides offering clients far greater access to DOOH inventory than any other option--and, thus, enhanced quality media plans at affordable rates--, we look at DOOH from a strategic marketing perspective and build our plans using one-of-a-kind behavioral targeting overlays that ensure ad relevance and placement fit.

For a brief look at DOOH benefits, our service, and how we compare to other DOOH options, please see our handshake targeted DOOH summary presentation (in PDF). Call us at 516-625-5500 or contact Jon Pelzer to learn more.

Solutions that fill the critical gaps between needs, strategy, and results

The process of tailoring our marketing and business solutions to clients' needs typically involves:

Needs Analysis

Understanding of your goals and needs via client input and research.

Strategic Direction

Strategic input products that provide further insight/direction into your situation, needs, and best solution. E.g.:

Implementation

Custom tools and services to help carry out the strategy and execute your efforts. E.g.:

Tools and services to help ensure the solution is sustainable, permanent, and improves over time.


Support through all stages of execution
 

Learn More: handshake background / marketing and business development solutions / case studies.
Contact us at 516-625-5500 for a free consultation